ZWÖLF

Why 12?

You know sometimes it doesn’t make any senses for us to decide to make a very limited number of every design we have. Coz actually it is more easier for us to makes more money if we produce more from one design. But hey! We’re not that greedy!!

And in other hand, it is such a joyfull feeling if we know that there’ll never be any other person who owned the same thing like ours. It makes us crowns ourselves to be the chosen one. Beautiful isn’t it?

..so there has to be a number!

We love number, people love number. But why we use 12 as ‘the number’?

Here’s the reason, we don’t use 7 because it is other people’s sacred number. We don’t use 5 because it can only make this t-shirt prices like a Brand-new Camaro. We don’t use 21 because we don’t sell Cigars, Liquor or rent a porn movie. And we don’t use 50 coz we’re not making a troops!

Based on wikipedia:

Most calendar systems have twelve months in a year. The Western zodiac has twelve signs, as does the Chinese zodiac. The Chinese use a 12 years cycle for time-reckoning called Earthly Branches.

There are twenty-four hours in a day in all, with twelve hours for a half a day. The hours are numbered from one to twelve for both the ante meridiem (a.m.) half of the day and the post meridiem (p.m.) half of the day. 12:00 after a.m. and before p.m. (in the middle of the day) is midday or noon, and 12:00 after p.m. and before a.m. (in the middle of the night) is midnight. A new day is considered to start with the stroke of midnight. Furthermore, the basic units of time (60 seconds, 60 minutes, 24 hours) can all perfectly divide by twelve.

The minute hand of a clock face turns twelve times as fast as the hour hand.

12 is a sacred number! We can’t almost live without it.

So, are you one of those 12 chosen people?